• Gmail: Create professional and personalized business email accounts for as many employees as you need using Gmail’s email hosting service. This is one of the major Google Workspace benefits for small businesses but no matter what size your company, you can take advantage of smart in-app Google Workspace features such as email scheduling, Google Translate, ‘Nudge’ alerts, and Smart Compose, which uses Google AI to write your emails for you.

• Google Docs, Sheets, and Slides: Use these dynamic document creation apps to create and edit text documents, spreadsheets, or presentations from within your web browser. These programs aid optimum team collaboration through easy document sharing, real-time editing, comments, multi-author creation, version-checking, built-in chat, and automatic saving.

• Google Drive: Store all your documents and files in this centralized, cloud-hosted hub. All assets can be easily shared with their own link and permission settings and can be found within seconds thanks to Google Workspace’s advanced search functionality. Google Workspace is also the source of another of the biggest Google Workspace benefits – Unlimited shared files.

• Cloud Search: Supercharge your search abilities with this enterprise-wide search tool. Track down any file hosted in your company across Gmail, G Drive and Calendar apps.

• Google Calendar: Easily schedule internal and external meetings with Google’s native calendar app. Google Calendar, which is handily connected directly to Gmail, gives you access to a whole host of useful Google Workspace features such as multiple calendar creation, email reminders for meetings (along with real-time traffic information) and calendar integration with meeting rooms and your colleagues’ diaries to prevent back and forth communications about availability.

• Google Meet: Keep in touch with colleagues and clients using these Google alternatives to Zoom. Both video conferencing apps are fully integrated with Google Workspace programmes and can be accessed by anyone with a link, allowing for high-quality virtual meetings, whether they’re 1:1 or group situations. Google Meet can host up to 250 participants on a call and supports 100,000 viewers for a live-streaming event.

And these products are just the beginning of the benefits of Google Workspace. All of them come with the following in-built benefits offering real advantages to organizations choosing to use them.

Another of the main reasons to use Google Workspace is that the platform works hard to keep your information safe. Google employs rigorous, industry-leading security protocols for both its physical data centers and cloud-hosted operations.

Some of these measures include:

• 2-Step Verification: If someone signs in from an unrecognized device, the user of the account is immediately sent a text message with a verification code to provide an extra layer of security.
• State of the art security: “Mission: Impossible” style laser detection and biometrics are just a couple of the ‘top notch’ security measures used to protect Google’s physical data centers.
• Perfect forward secrecy: All content that moves between Google’s servers and those of other companies is encrypted. For example every email you send or receive is 100% encrypted so it’s safe to open. Admins can also set customized encryption rules for specific content.
• AI detection of login monitoring: To counteract any suspicious activity, Google will alert admins immediately if it detects new or unusual login behavior.

The Google Workspace Admin Console lets you manage your data, users and apps from a single portal. Intuitive dashboards let you add and remove users and groups, customize the user experience, manage devices, create roles, assign permissions and configure security settings.

For example, you can block untrusted apps, enforce security keys or require two-step verification. If they log into Google Workspace or related apps from a new computer or mobile device, Google sends a text message with a verification code they have to enter before they can access company data. Google Workspace also comes with enhanced email scanning — checking for security threats — as well as security analytics and best practice recommendations to help protect your business.

By integrating Google Workspace with CRM and other productivity apps, your team can work seamlessly across platforms, all from inside the Google Workspace app. Employees access work apps with a single sign-on, and they don’t waste time toggling back and forth, duplicating efforts (and data). Your company gets a productivity boost, and you don’t have to worry about data inconsistencies and human error.

For example, with CRM integration, salespeople and customer service reps can autolog tasks, calls, meetings and emails in Salesforce without leaving Gmail. They can also view contact and account insights from Salesforce in Google Workspace and easily pull CRM data into Google Sheets.